Give a little bit.

Following the success of their 2013 Superbowl spot “Give a little bit“, Coke wanted to launch a random acts of kindness social platform which came to live as one of YouTube’s first new responsive enhanced channels. Really leveraging the power of Google/Youtube’s network to bring the audience in and give them a platform for their voice or expression to be heard/watched. It’s nice to work on a project with a little more meaning once and awhile.

  • Coke1
  • Coke2